Sometimes seconds are good and sometimes they aren't.Bad seconds: second helping, second place, second movies, sloppy seconds, wait a second, second choice, two seconds too late, 2nd in line - don't they just all sound like losers because they weren't FIRST?
Great seconds: second children, sometimes second marriages, second dates, second time around, second chance, second base, ha ha. I'll stop there, but I know you can come up with more!
>>> HOLD ON!! I must interrupt myself to mention, the horrifically awesome Yolanda Renee is having me at her place today and I'm talking about SIMULATION and Marketing Tips. You can go there first if it sounds better, and come back here second...(hee hee) <<<

Now, back to SECOND BOOK SYNDROME.
SIMULATION is the second book in the Pop Travel series. Its sales and reviews are slim compared to its older brother. Why? Has this happened to you? Well, I have a few theories, let me know what you think...
- Did people not like the first one enough to buy he second?
- Do people not like the second and therefore not want to review it?
- Is it not getting enough exposure?
- Should I go on with the third?
Let's address these issues and try to reason them out.
First, if you're like me, you've had a bunch of loyal customers and great feedback from the first books - not only family and friends, but from strangers, too! This is clearly not the reason - we're fabulous!
Second (but still good!), How could they not like the second book? Here are my secondary theories...
- Many people naturally have lower expectations of a second book, like second movies are usually not as good as the first.
- Some friends bought the first book to support it being your first book - and that's as far as they went... it happens
- So less readers = less reviews
- marketing is part of the picture - it takes a while to get the next books out and unless you're keeping your readers informed (like with a newsletter) they may not realize the next one is out yet! More of the Next will help...
Next. This and the Last are the only things we can control. That evil word MARTKETING! I believe BOLDER is BETTER to be NOTICED in type and in life. There are tons of books out there and it's hard to get readers' attention. Even sub-category rankings are huge numbers. That means there are thousands of books in the same category vying for buyers' perusal. We have to do something drastic!
BTW, In August, I'm going to offer up a Marketing Series with some crazy ideas - untried, untested, and definitely unapproved! Any volunteers want to give me their reactions? (mention if you'd like to answer a question or two for me!)
BTW, In August, I'm going to offer up a Marketing Series with some crazy ideas - untried, untested, and definitely unapproved! Any volunteers want to give me their reactions? (mention if you'd like to answer a question or two for me!)
Last. Writing the next book is the EASIEST way to get more readers. You have to keep writing, even when you are worried the third might sell less than the second... Don't get discouraged! Most readers want a ready-made series so they can continue post-haste. And the more books you have out there, the more you sell - this is from experience.
So keep writing! Just having a few fans from my small fan base ask for more is inspiration enough for me to keep at it. Totally worth the work and worry, not to mention, I love it!
Any "seconds" to share? Any thoughts or advice? I could always use it!
And don't forget to sign up for a signed copy of one of my books or some swag in honor of my book bdays this month...
So keep writing! Just having a few fans from my small fan base ask for more is inspiration enough for me to keep at it. Totally worth the work and worry, not to mention, I love it!
Any "seconds" to share? Any thoughts or advice? I could always use it!
And don't forget to sign up for a signed copy of one of my books or some swag in honor of my book bdays this month...
NEW GIVEAWAY FOR SUMMER 2020!!




















