Nick Wilford talked about the Future of Blogging earlier this month and inspired me to write a long comment, and then even more - to write this post!
After blogging for six years, I have definitely noticed the disappearance of many blogger friends. Have you? Well, I have a theory or two why...
They got a book deal! - Like many writers, I started my blog to learn about writing, post my thoughts on the process, and get feedback - while giving the same in return. I met tons of blog friends and am continuing to meet more - some even in real life. But once you get published, the time you didn't have before completely disappears. Marketing and promoting invade your life besides trying to write the next one to keep yourself alive with your readers who are hungry for more. I cut back substantially - from almost every day to once a week. And I will keep with it until I don't feel it's productive anymore. But with many of my blog friends still active, it's still worth it. And as my title suggests, I always have something to say!
They ran out of time - Life will do that. Things change. And many times, blogging is the first thing to go. I know how thin we can stretch ourselves, and sometimes we have to make a choice, and blogging can be a luxury of time we can't afford.
They ran our of things to say - It's just not a priority anymore. When people post about not knowing what to post about, it's a good sign they're on their way to other things. And that's okay!
I have to make time for it because I want to keep in touch with my writer friends - we know what each other is going through. I'm so glad I started when I did - I've gotten so much from it and am still learning. And I hope others might still get something out of my articles, too.
In fact, here are some suggestions for a new blogging strategy to keep blogs alive and relevant:
- Catchy, quippy titles - if you want to reach more people, you have to grab them with an enticing title. Give them lists, make them laugh, inform! Then,
- Promote it on the quickie sites - Any social media will do. Use a cute blurb and/or picture... cute enough to make people click on it to read further! Make it easier by connecting your blog to Twitter or Facebook. It's amazing how many people are vying for each other's attention and the ways we can do it!
- Be interesting - Blogging is only as good as what you put into it. If you want more, you must expand and reach out, padawan!
NAMASTE! (It felt right)